Super Founder profile
Madhur Rathi
Founder, Recycle Bell Pvt. Ltd. / Econiture
- Recycling / CleanTech / Furniture
- Amravati
- Founded 2017
- Active
The idea
What Recycle Bell Pvt. Ltd. / Econiture set out to solve.
Appeared Shark Tank India S2 (no deal but praised)
Founded Apr 2017 Amravati; co-founders Bhushan Boob, Roshan Pidiyar (MD), Ashish Modak; Madhur: Nagpur University BE + Welingkar MBA; ex-Mahindra & Mahindra, Nepra Resources Ahmedabad; brand Econiture sells on Amazon & Saryu Homes; prices ₹300-29,000; plastic lumber furniture
The turning point
The Lemon Ideas connection.
Madhur is part of the Lemon Ideas founder ecosystem.
Where they are now
Milestones along the way.
- AMC supplier
- Shark Tank S2 appearance (2023)
- ₹1.3 Cr revenue
Achievements
- 1400+ MT waste diverted to recycling
- 20K+ kg plastic → furniture
- Amravati Municipal Corp supplier
- "Econiture" brand for 100% recycled plastic outdoor furniture
- 65% gross margin on furniture
Related founders
More journeys to explore.
Minushri Madhumita
ThinkRaw Innovative Solutions Pvt. Ltd.
Developed Dhivara Mitra (IoT floating fish pond device), Krishi Dhanu (solar-powered fertilizer dispenser), Matsya Bandhu
Explore their journey ↗
Gopal Raithatha
Go Shoonya Private Limited
India's first startup by NSS volunteers & Programme Officers
Explore their journey ↗
Kavyashree Manjunath
Apratima Biosolutions Pvt. Ltd.
PhD structural biologist
Explore their journey ↗